Pregnant Model Promotes "Non-Alcoholic" Beer

It's hard to give your opinion on something when it leaves you speechless. Before I noticed that this is an advertisement for NON-alcoholic beer, all I saw was a photoshop-perfected pregnant model wearing something she shouldn't be wearing and holding something she shouldn't be holding. I thought, "What could possibly be the message behind this?" Then I realized it's not an ad for regular beer but non-alcoholic, and I thought, "Oh, ok, I see what they're getting at. As a matter of fact, that's pretty clever!" Maybe they were trying to say: "Hey, look! Hot pregos can drink our beer, too!" But then I did a little research and found that the term "non-alcoholic" is a bit misleading when it comes to supposedly alcohol-free beer and wine, something I wasn't aware of during either of my pregnancies. I suppose I never thought to ask my doctor because I'm not a big drinker anyway. Still, it's something every expectant mother should know. Non-alcoholic beers and wines do contain a very small amount of alcohol (no more than .5 percent), and though researchers aren't sure what such a small amount could do to a developing baby, they recommend avoiding it altogether. That said, I think the advertising execs at this Brazilian beer company need to rethink their campaign. What do you think? Thanks to The Scene at Maternity and Style for posting it first. beer maternity advertisements pregnant beverage model